Website integration

Bring an AI chatbot to your website

Turn your website from a passive brochure into an active lead machine. With the Leadmatix AI chatbot you capture visitors, qualify them automatically and book appointments, straight from a chat widget on your site, without visitors ever having to leave the page.

+180%
more leads with a chat widget
5 min
Integration time
0 code
for WordPress and friends
24/7
automated lead capture

Why an AI chatbot on your website matters so much

98% of your website visitors do not buy on their first visit. Most of them leave without getting in touch, because nobody is there to answer their questions on the spot.

An AI chatbot on your website changes that. It proactively engages visitors, answers questions instantly and turns prospects into qualified leads, even at 2 a.m.

  • Website visitors turn into qualified leads
  • Contact forms convert 3x better
  • No visitor slips through the cracks
  • Leads sync into your CRM immediately
  • Follow-up kicks off automatically via email or chat (WhatsApp integration coming soon, summer 2026)

The classic contact form

What really happens:

1
Visitor has a question
2
Fills in a clunky form
3
Waits 24 to 72 hours for a reply
4
Has already bought from a competitor

With the Leadmatix AI chatbot

1
Visitor has a question
2
AI answers instantly (under 5 seconds)
3
Lead gets qualified, appointment booked
4
Sales team receives a hot lead

4 ways to integrate your AI chatbot

Depending on the use case and your technical setup, there are several ways to integrate.

Floating chat widget

One copy-paste snippet

A floating chat icon on your website. Visitors click it and chat directly with your AI agent without leaving the page. The easiest integration, a single script tag is enough.

  • No coding skills required
  • Familiar chat UI
  • Responsive on every device

Embedded chat widget

iFrame or JS widget

A full chat experience embedded directly in your website. The AI agent answers right on the page. Best option for product pages and landing pages.

  • Visitors never leave the site
  • Fully customizable
  • High converting

Exit-intent pop-up

JS snippet plus trigger logic

The moment a visitor is about to leave your site, a chat pop-up appears automatically with a personalized message. Reduces bounce rate and catches leads.

  • Rescues leads about to bounce
  • Personalizable per page
  • Time-based triggers

Contact form replacement

Swap out the component

Replace your static contact form with the AI agent. Instead of filling out a form, the AI agent runs a qualifying conversation and hands structured leads to your CRM.

  • 3x higher conversion than a form
  • Automated lead qualification
  • Direct CRM integration
Fast integration

Live in 5 minutes, we help with the integration

Whether WordPress, Shopify, Webflow or custom code, our team supports the integration and makes sure everything works. Free and included in onboarding.

Compatible with every platform

No matter which CMS or framework you use, Leadmatix slots right in.

WordPress
Plugin or shortcode
Compatible
Shopify
App or theme integration
Compatible
Webflow
Custom code embed
Compatible
Wix
HTML widget
Compatible
Next.js / React
Component import
Compatible
Custom HTML
Drop in a script tag
Compatible

Best practices for maximum conversion

These tweaks make sure your website chatbot actually converts.

Think mobile first

More than 70% of website visitors come from mobile. Make sure the chat widget stays out of the way on small screens and works just as well on touch devices as it does on desktop.

Place it strategically

The widget converts best on pricing pages, product pages and landing pages, not on the homepage. Put it where buying intent is highest.

Personalize the welcome message

Instead of "Hi, how can I help?" go with "You are looking at our pricing, any questions about our Business plan?". Page-specific messages double the click-through rate.

Communicate privacy

Show a short privacy note when the widget is clicked. Leadmatix widgets ship GDPR-ready with an optional privacy notice.

Automate website leads

Your website deserves an AI chatbot

Stop losing website visitors. Let Leadmatix engage, qualify and convert them automatically. The integration takes 5 minutes.

100 AI replies free, no credit card required